Atticus and Mears
We are pleased to announce that Atticus has been commissioned to develop the Mears Group sub-brand.
For a sustained period Mears Group have grown, adding various services and business acquisitions. The challenge is to develop a system of sub-branding that reinforces Mears sector leading position. The work includes developing a sub-branding system for future service development and acquisitions and updating the brand guidelines.
Additionally Atticus are designing the staff brand book. The book will provide insight in the Mears brand and unique culture. Atticus are responsible for writing the copy, design and final production.